Build a Niche Content Site to take your Business to a New Level

What are people on the Internet mainly looking for?

Information, that is right! If you provide them the information they are looking for, you are a winner all the way.

What is a niche content site, to begin with? A niche content site is a site that panders to a group of people. Like gardening is a niche; cooking is a niche; motor repair is a niche. Other people would not be interested in reading about these topics. But people who are interested in these topics will surely throng your website and even come repeatedly to look for new information that you must put up all the time.

There can be a niche within a niche. Like, in gardening, there could be a sub-niche of how to do away with aphids or how to use the right mix of fertilizers to make those grapes bigger. These are sub niches. You must remember one thing here… the narrower you are making your niche, the lesser is the number of people you are getting for your site, but at the same time, these people are more focused and they will be more interested in doing business with you.

Think about it. If someone really wants to have some information on aphid removal, they are not going to find too many sites on it. If your site has that content and promotes some product relating to it, like an aphid spray, the likelihood of that visitor buying the product from your site is indeed high.

This is the way you need to go about it.

First, think of a popular niche that you would like to build a site on.  There are plenty of sites  that can give you ideas. As an example, I searched for ‘search tools for niches’ and got over 17 million hits straight away! 

Some example are

https://www.wordstream.com/keyword-niche-finder  ,

https://www.chrisducker.com/finding-your-niche/ ,

https://www.shoutmeloud.com/best-keyword-research-tools-niche.html .

Another great site for ideas is https://answerthepublic.com/ .

Then there is always Amazon or ebay which will give a good indication of things that are selling well.

Google or Bing or whatever search engine you use will also give you a host of keywords that you can use. These are the keywords that people are popularly searching.

You now need to Build content for your site and there are many sources. You will need to have at least 50 pages or so of content to make impact. Spruce up this content by using the right keywords so that it reaches out to the people who are looking for the specific information. You can build content by using PLR –Private Label Rights products.

Here is a great example of a free product on marketing.

Then, look for products on your affiliate network site to promote on your niche site. Refer to my previous post on how to become a member of an affiliate network site. You can put ads in the form of text and banners. You can design your own banners at canva.com. By having your own site, you are saving money on advertising services such as Google AdWords. You must popularize your site so that more people visit, which in turn will increase the number of clicks (and sales) that you get. At the same time, the popularity of your ads will increase the prospect of your website.

I hope this is of some use to you. Let me know what you think.

Published by Phoenix

I have been a teacher all my life. That doesn't just mean in School! I taught my brothers to ride bikes and go camping in the mountains. I taught Football, Cricket, Squash, Sailing, Climbing and Karate. In BNI I became the Education Coordinator. With my Property Business I laid on Investment Seminars. I taught my sons to Fish for Carp. And I still teach Maths and Physics to students who want to go to University to study Medicine or Engineering. Now I am teaching people the things I am learning online.

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